In this blog, we explore the Upper Tribunal’s recent decision to uphold the Information Commissioner’s Office’s (ICO’s)* appeal in the Clearview AI case, clarifying the extraterritorial scope of the UK General Data Protection Regulation (GDPR) and rejecting the law enforcement exemption for private companies. We discuss why this ruling is significant for organisations monitoring UK individuals, even without a UK presence. However, the blog also highlights a critical enforcement gap: fines against companies with no UK assets remain practically unenforceable, undermining GDPR’s global reach. Finally, we consider emerging developments, including potential criminal proceedings, that could reshape cross-border data protection enforcement.
*From early 2026 to be referred to as the Information Commission.
On 8 October 2025, the UK’s data protection regulator, the ICO, published a press release announcing that the highly debated 2023 decision of the First-Tier Tribunal (FTT) in the case of US data-scraping company Clearview AI, Inc. (Clearview) had finally been overturned by a data protection appeals body, the Upper Tribunal (UT). It is quite a long ruling from the appeals panel, but suffice to say that the UT upheld the ICO’s arguments in two enormously influential and potentially far-reaching respects.
To learn more about the FTT’s 2023 ruling on this case, read our blog Clearview Case.
The Upper Tribunal’s Ruling
The case concerns Clearview scraping millions of photographs of people’s faces from the public-facing web without their knowledge (and therefore consent). Acting on behalf of its law enforcement and national security clients (all now located outside of Europe, though this was not always the case), Clearview would use facial recognition software to compare those images to faces caught on CCTV surveillance footage or doorbell security cameras around the world, to assist in its law enforcement clients’ work preventing or detecting crime. The UT confirmed that this processing counts as ‘monitoring’ for the purposes of the territorial scope of the UK GDPR in its Article 3. Because this monitoring looks at the behaviour of UK people that occurs within the UK, Article 3.2b is engaged and the GDPR applies to that form of processing of UK people’s data, wherever it takes place in the world, and regardless of whether the entity processing the data has a physical ‘establishment’ in the UK. This part of the UK GDPR is an important aspect of the Regulation’s so-called ‘extraterritorial effect’ – the idea and intention that organisations monitoring personal information about the behaviour of individuals in the UK are in scope of the GDPR, and must adhere to its principles and provisions protecting the privacy of people in the UK, even if those organisations are wholly based outside of it.
Second, and perhaps even more importantly, the UT agreed with the ICO that Clearview acting on behalf of law enforcement authorities did not mean it could apply one of the exemptions from the material scope of the UK GDPR (i.e., the types of processing which the Regulation does not cover) contained in its Article 2. That is the provision in Art. 2.2b of the UK GDPR, which states that processing of personal data by competent authorities for the purposes of prevention, investigation, detection or prosecution of crimes is excluded from the material scope of the Regulation; and therefore all processing by such competent authorities for those listed crime-fighting purposes is exempt. As an aside, the processing of personal information in the UK for the purposes of law enforcement is governed by separate legislation from the UK GDPR, namely Part 3 of the Data Protection Act 2018.
In the original hearing of the Clearview case by the FTT two years ago, it controversially decided that, despite not being a police force or similar organisation itself, Clearview was a ‘competent authority’ and therefore its activities with crime-fighting agencies benefited from the exemption. That was widely viewed at the time (including by URM) as wrongly interpreted and a misapplication of the Art. 2(2)(b) exemption.
However, to the great relief of the ICO, that part of the FTT’s ruling has now been reversed; just working for a law enforcement authority does not make an organisation, such as Clearview, itself an anti-crime body. It is not a public legal authority, but rather remains a private company charging a fee to police forces and others, and profiting from performing this sort of processing on their behalf. So, the UT has remitted the case back to the FTT for the ICO’s original fine of £7.5m imposed on Clearview to be re-instated by the lower tribunal. As we argued at the time, this was a case that the regulator couldn’t afford to lose, and the sense of relief was palpable in the Information Commissioner’s press release detailing the win. Clearview has said that it will appeal against the UT’s judgement to a senior civil court (presumably the Court of Appeal of England and Wales), but it is unclear which aspect of the UT’s ruling can be appealed against successfully – it all seems logical and watertight.
Enforcement Limitations
However, as with all court or tribunal rulings, that is not the end of the story. To have meaning, the UT’s judgement and the ICO’s upheld fine must be enforceable against the respondent company, Clearview. This is where ruling of the UT could, in fact, be a hollow victory for the ICO and the UK GDPR generally. As the Commissioner’s press release suggests, the ruling undoubtedly sets a valuable precedent on questions such as the definition of ‘monitoring’ for the purpose of Article 3.2b, and the interpretation of the law enforcement exemption in Art. 2.2b. But what the statement did not make clear is the unpalatable fact that the ruling is only of use against organisations with a physical presence or assets in the UK, such as a bank account or property such as office equipment, computers, etc., against which it can be enforced. Clearview, of course, has no such UK-based establishment or assets.
This is a much-underreported feature of both the UK GDPR and the original EU Regulation’s operation. Recent years have seen numerous eye-catching headlines about enormous penalties imposed by European data protection authorities on the European headquarters of foreign-based global companies such as Meta, Amazon and Tik-Tok, penalties that were successfully enforced and paid, and sometimes ran into the billions of euros. However, it is a little-known fact that there has never been a fine levied against a non-European organisation with no establishment or assets in the UK or EU that has been successfully enforced against such a company. Not one, in the over 7 years since the GDPR came into effect. Moreover, it is highly unlikely that there will be a case of successful enforcement in these circumstances, because the world currently lacks a method of enforcing administrative fines (such as data protection fines from national regulators) across borders. This reality significantly undermines the GDPR’s widely publicised claim of having ‘long-arm jurisdiction’. What value does an ‘international’ law hold if it cannot be effectively enforced against organisations that are based solely in foreign countries? And, when those countries include places like the US and China, where vast amounts of personal data processing (including monitoring of the behaviour of people in the UK and EU) occur, can the GDPR really be accurately described as the ‘world’s first global data protection law’?
What evidence is there that Clearview AI, and other US businesses engaging in offshore monitoring of British people, will not simply flout any FTT decision upholding the ICO’s £7.5m fine from 2022? Clearview has already ignored much larger fines for exactly the same infringements from no fewer than four EU data protection bodies in recent years – Italy, Greece, France and the Netherlands – with fines ranging from €20m to €30.5m imposed, but not one cent collected, by those supervisory authorities.
It is not evident where the ICO goes from here on this issue, but in the absence of any special arrangement between the UK and US for the enforcement of administrative fines or other radical change, the UK privacy regulator does seem destined to face the same challenges faced by its European counterparts.
A Possible Challenge From Max Shrems
Despite this, there may be some hope on the horizon; very recently, it was publicised that Max Schrems, the Austrian who is probably the world’s most famous data protection rights activist, has been in contact with his local state prosecutor’s office with a view to exploring whether criminal charges available under Austrian national data protection legislation can be brought against Clearview and its directors personally. Unlike for administrative fines, well-developed international systems are of course in place for enforcing criminal charges and fines across borders, such as extradition treaties and mutual recognition and enforcement of criminal penalties agreements. So, such a move could prove more effective in bringing Clearview to justice, but whether Austrian prosecutors are prepared to pursue this course remains to be seen.
We at URM will be watching out for any announcements from Austria and Mr Shrems on this topic – it is a very recent development. But it seems unlikely that we have heard the last of Clearview AI on this matter. Although with this recent ruling of the UT the ICO might have felt that Clearview had lost the final decisive battle, the broader conflict appears to be far from over.
How URM Can Help?
With 20 years of experience in helping organisations to achieve and maintain data protection compliance (and therefore avoid enforcement action from the ICO), URM is the ideal partner to provide consultancy service that allow your organisation to do the same. Our experienced team can offer a range of GDPR support services to help your organisation comply with the Regulation. To identify your current level of compliance, we can conduct a GDPR gap analysis of your processing practices, providing remediation support to help you close any gaps. We can also offer more specific services such as assistance with records of processing activities (RoPA), data privacy impact assessments (DPIAs) and data transfer impact assessments (DTIAs). If your organisation receives data subject access requests (DSARs), we can provide DSAR support in the form of our redaction service, whereby our experts apply the necessary exemptions and redactions to ensure the request is responded to in full compliance with the Regulation. Or, for ongoing support, URM can offer a virtual data protection officer (vDPO) service, which allows you to access an entire team of DP practitioners, each with their own specialised area of GDPR consultancy.
To enhance your own understanding of the GDPR and UK data protection regime in general, URM runs a number of data protection-related training courses, all of which are led by an experienced data protection practitioner. Our courses on conducting DTIAs, DPIAs, and on responding to a DSAR request, will teach you how to perform these key compliance activities, thereby expanding your professional skillset and enabling you to significantly contribute to your organisation’s data protection compliance programme. To gain an industry-recognised qualification in DP, we also regularly deliver the BCS Foundation Certificate in Data Protection (CDP) course, which will fully prepare you to take the BCS invigilated exam.
URM can offer a host of consultancy services to improve your DP policies, privacy notices, DPIAs, ROPAs, data retention schedules and training programmes etc.
By attending URM’s online BCS Foundation Certificate in Data Protection course, you will gain valuable insights into the key aspects of current DP legislation including rights of data subjects and data controller obligations.
If uncertain, URM is able to conduct a high-level GDPR gap analysis which will assist you understand your current levels of compliance and identify gaps and vulnerabilities.
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The GDPR (EU) 2016/679 is an EU regulation which came into effect on 25 May 2018 and set a new benchmark for the processing of personal data.
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